+ excellent timing for me! Meet the brand new Blue Apron with extra flexibility and an a la carte mannequin that’s so handy! This put up is sponsored by Blue Apron. Use the code KATHEATS to get 50% off your first two orders

Should you’ve been round right here for some time, you understand I’ve used Blue Apron on and off since 2020. Through the years, it’s been a kind of companies I come again to throughout particularly busy seasons or when a must delegate meal planning to another person’s mind! We had been common subscribers for years, and I’ve at all times beloved Blue Apron as the perfect stability of gourmand, portion dimension, and recipe varieties. With my latest life change, I paused my subscription and have been winging dinners a bit extra – till just lately once I realized a couple of la carte ordering!
What’s Modified with the New Blue Apron?
Final 12 months Blue Apron quietly rolled out a main re-brand — and actually, the timing couldn’t be higher for my life proper now. The most important change? Blue Apron is now not subscription solely!
Can You Order Blue Apron With no Subscription?
As a substitute of getting to enroll in weekly bins, now you can order meals à la carte, everytime you need them. Meaning no stress to get a field each single week — you may order for the weeks you really want assist with dinner.
For me, that is big. Cooking for one seems to be very completely different than cooking for a household, and my weeks aren’t at all times predictable. The weeks when I’ve the boys all weekend, we positively eat way more meals! Mazen and I’ve began cooking collectively extra, and Blue Apron recipes are really easy for us each to comply with. After I’m alone, I are inclined to have extra easy dinners. Except I’m having pals over, after which Blue Apron made cooking for 4 utilizing an Assemble & Bake recipe really easy!

You Can Nonetheless Save by Subscribing
Should you do just like the rhythm of a subscription, Blue Apron nonetheless provides one — and also you’ll get a reduction once you subscribe, which makes the meals cheaper total.
I recognize that that is now elective as an alternative of required. You’ll be able to:
- Order one-off meals once you want flexibility
- Or arrange a subscription for months you understand will probably be busy and get monetary savings doing it
It feels way more customizable than it was.

Extra Meal Choices (and Much less Prep When You Need It)
One other factor that’s modified with the re-brand is the number of meals out there. Blue Apron has expanded nicely past the traditional “cook-from-scratch” meal kits.
Now you’ll discover:
- Conventional Meal Kits – pre-portioned components and step-by-step recipes
- Assemble & Bake meals – recipes that come collectively rapidly with little or no prep (MY FAVORITE TYPE!)
- Dish – ready meals which are able to warmth and revel in for nights when cooking simply isn’t occurring

I like with the ability to combine and match relying on my week. Some nights I need to cook dinner and unwind within the kitchen; different nights I need dinner for one on the desk quick.
How I’m Utilizing the New Blue Apron Proper Now
One of many first instances I actually appreciated this new flexibility was once I hosted a pal dinner. I ordered Blue Apron for that particular week so I didn’t must stress about what number of parts to plan, a big gamble with a recipe, or add extra grocery buying. The Assemble & Bake meals are so nice, and I simply did some simple prep and put them within the oven when friends arrived.

A Few of My Previous Blue Apron Posts
Closing Ideas
Should you tried Blue Apron years in the past and bounced off as a result of the subscription felt like an excessive amount of, this new model is price one other look. The recipes nonetheless really feel considerate and elevated, however the way in which you order is way more relaxed and reasonable.
For the place I’m in life proper now — cooking for one, balancing flexibility with comfort — this re-brand seems like precisely what I would like. And I like that I can hold it in my again pocket for the weeks once I need dinner to be just a bit simpler.
Wish to Strive the New Blue Apron?
Should you’re curious to attempt Blue Apron’s new, extra versatile method, you should utilize the code KATHEATS to get 50% off your first two orders. It’s an effective way to check out a number of meals — whether or not that’s for a busy workweek, a internet hosting occasion, or simply to attempt one thing new — with out committing to something long-term.

